The same tag will then track conversions for all Google Ads accounts that are in your manager account and use this cross-account conversion. So, you sign into your manager account, create a cross-account conversion action to track your hotel reservations, and add the tag to your reservation page. You use multiple Google Ads accounts to send traffic to a reservation page on your site, and each Google Ads account has its own conversion tracking tag. And that’ll speed up load times for your customers. Fewer tags means less HTML on your website. Placing fewer tags on your site makes it less likely to accidentally count the same conversion more than once. If you are using cross-account conversion tracking, use the Attribution reports in the manager account (MCC).

You can also see how people interact with your keywords across all of your accounts before they convert. Cross-account Attribution reports consolidate your data across all accounts that use this feature. Create one conversion tracking tag and use it across multiple accounts. BenefitsĬross-account conversion tracking is useful for people and businesses who manage multiple Google Ads accounts. To use this feature, you’ll want to have or create an Google Ads manager account (MCC) for creating conversion actions that you can use across your accounts. This is possible with cross-account conversion tracking. If you have multiple Google Ads accounts, you can track conversions across all of those accounts-hundreds of accounts, if you’d like-using a single conversion code snippet (also called a 'tag').

Cross manager cad conversion